Tomorrow, June 25, at 10am the massive new Forever 21 will open in Times Square. This will probably cause the second earthquake in the tri-state area this week. The new 4 floor, 90,000+ square foot store will (sadly) occupy the former Virgin Megastore retail space. Despite the slap in the face to history in regards to the location, I'm giddy with excitement about the new Forever 21. It's larger than I can possibly imagine or comprehend, only 4 blocks from my office, and is scheduled to have normal store hours until 2am. Those hours are absolutely insane, but perfect for buying a new outfit last minute before clubbing. (I apologize to retail workers in advance for my upcoming drunk visits at 1:30am.)Of course the grand opening has some fun and freebies to celebrate the further demise of Times Square. The first 1000 shoppers in line will receive complimentary gift cards valued at anywhere from $10-$210, and there have been additional 10% coupons for opening day floating around the internets to VIPs (like me). Other festivities include a Minx Nails manicure station, makeovers featuring F21's cosmetics line Love & Beauty, a "red carpet" photo booth, and sheer pandemonium.
Seriously, Forever 21s in NYC are a war-zone on a normal shopping day, so I'm just a little scared for this 4 floor monster on opening day. Is fear going to stop me? Absolutely not. I'll do just about anything for freebies and discount trendy clothing.
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